Snap is clearly hungry for original and exclusive web content for Snapchat’s Discover platform. Yesterday, the company announced it was forming a studio in partnership with NBCUniversal. Then, this morning, Snap revealed that it’s partnering with Eurosport, which is owned by Discovery Communications, to bring exclusive behind-the-scenes content from the Olympics Winter Games, which will be held in PyeongChang, South Korea, in 2018. This content appears to be limited to Snapchat’s European users.
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Snapchat will offer European users exclusive Olympics content – Engadget
Posted: Wednesday, October 18, 2017